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Meet Our Customers
Jun 6, 2023
Julio Friedmann, PhD
Direct Air Capture (DAC)
May 22, 2023
Matthew D. Potts, PhD
May 17, 2023
John Dees, PhD
Bioenergy with Carbon Capture and Storage (BECCS)
May 9, 2023
Sarah Federman, PhD
May 1, 2023
Van Butsic, PhD
Apr 27, 2023
Apr 25, 2023
Apr 10, 2023
Environmental Science & Policy
Wilfried Maas, PhD
Mar 29, 2023
Mar 22, 2023
Mar 21, 2023
Mar 10, 2023
Mar 2, 2023
Feb 28, 2023
Feb 13, 2023
Feb 3, 2023
Jan 26, 2023
Jan 19, 2023
Dec 22, 2022
Zara Ahmed, PhD
Nov 14, 2022
Nov 8, 2022
Oct 25, 2022
Christian Braneon, PhD
Oct 11, 2022
Sep 15, 2022
Aug 24, 2022
Aug 11, 2022
Jacob Bukoski, PhD
Aug 2, 2022
Jul 11, 2022
Pete Smith, PhD
May 25, 2022
May 16, 2022
May 6, 2022
Apr 5, 2022
Apr 1, 2022
Mar 24, 2022
Feb 28, 2022
Bodie Cabiyo, PhD
Feb 22, 2022
Feb 7, 2022
Mar 7, 2021
Mar 2, 2021
Colin McCormick, PhD
Feb 22, 2021
Nov 18, 2020
Sep 8, 2020
Before joining Carbon Direct, Thaddeus worked in Washington, DC for more than a decade, focusing on energy, environment, and climate policy. Most recently, he served as Legislative Director for Congressman Marc Veasey where he led the Congressman’s legislative team. He was especially proud to have played a part in building transformative climate legislation like the Inflation Reduction Act (IRA) and the Infrastructure Investment and Jobs Act (IIJA). Prior to joining Congressman Veasey’s office, he worked briefly at the U.S. Department of Energy in the office of Energy Efficiency and Renewable Energy (EERE).
Thaddeus lives with his wife and their 9 year old foxhound mix named Buddy. When he’s not helping Carbon Direct’s clients navigate the ever-changing climate policy space, his favorite thing to do is take his bike out for a long ride.
Hadley’s climate action experience spans carbon reduction policy, air quality, and public health. Prior to joining Carbon Direct, she led policy analysis on electrification of buildings, transportation, and industry at the policy think tank Energy Innovation. In this role she conducted research assessing hydrogen’s viability for energy utility applications. Previously, she was a consultant with Ramboll, helping clients with technical assessments for air quality and climate regulations as well as corporate sustainability strategy. At both Energy Innovation and Ramboll, she initiated and led diversity, equity, and inclusion initiatives to support intra-organizational DEI as well as climate justice impact.
B.S., Chemical and Biological Engineering
University of Colorado, Boulder
Head of Climate Justice
Environmental Science & Policy +
Geospatial Analysis +
Dr. Braneon leads the integration of climate justice into Carbon Direct’s culture, operations, and services across the carbon management industry.
Dr. Braneon brings a broad range of experience in climate science and civil engineering as well as environmental and climate justice to Carbon Direct. He co-leads the Environmental Justice and Climate Just Cities Network at Columbia University’s Earth Institute, serves as Co-Chair of the New York City Panel on Climate Change, and sits on the newly formed Center for Climate Solutions’ Advisory Committee, which was established to further New York City’s efforts to respond to the climate crisis.
Prior to joining Carbon Direct, Dr. Braneon served as a climate scientist in the Climate Impacts Group of NASA GISS and as Co-Director of the U.S. Environmental Protection Agency’s inaugural Environmental Justice Academy for community leaders.
PhD, Civil Engineering
Georgia Institute of Technology
MS, Civil Engineering
BS, Civil Engineering
BS, Applied Physics
Quantification of Historic and Future Changes in Atlantic Coastal Marshes and Implications for Global Modeling
Robert H. Goddard Award
AXA Award for Climate Science
Climate Action Plan Award
Senior Policy & Strategy Manager
Environmental Science & Policy
Dr. Ahmed's primary focus is strategic planning, program development, and U.S. policy analysis.
Prior to working at Carbon Direct, Dr. Ahmed was the Government Affairs and PolicyLead for the COVID-19 Response at the CDC. She rejoined CDC in August 2021 after two years at the Guttmacher Institute as the Associate Director for Federal Issues. Before her time at the Guttmacher Institute, Dr. Ahmed spent 10 years with CDC, including seven years based overseas in Rwanda, Namibia and Haiti as a senior technical advisor, and three years as the Associate Division Director for Policy and Communications in the Division of Global Health Protection at CDC headquarters in Atlanta.
Prior to her time with CDC, Dr. Ahmed worked as a sexual health counselor at an alternative high school in Michigan and as a consultant in Bangladesh on the labor rights of migrant women. Dr. Ahmed has also conducted field research on sex worker rights in Cambodia, health financing in rural Cameroon, and donor coordination of malaria programs in Senegal. She holds a BA in political science from Brown University, MPP and MPH degrees from the University of Michigan, and a DrPH from the University of North Carolina, where she is also an adjunct instructor.
PhD, Health Leadership and Management
University of North Carolina at Chapel Hill
University of Michigan
BA, Political Science
Certificate of Appreciation for Extraordinary Effort and Impact
US Embassy, Port-au-Prince (2016)
Center for Global Health Director’s Award for Partnership
Certificate of Appreciation for Exceptional Technical Support
US Embassy, Port-au-Prince (2015)
Senior Science Analyst
Tim’s background and expertise is in climate science and policy. His professional experience spans over 10 years in research and analysis roles where he acquired extensive knowledge of the full spectrum of the research process.
Tim has spent the last seven years working in the climate and energy space. Most recently he worked as a Senior Analyst at the Energy Futures Initiative where he conducted research on large-scale carbon management and mitigation strategies for the difficult-to-abate sectors, including carbon dioxide removal from the atmosphere and oceans.
Tim is committed to applying his passion, knowledge, and skills toward the advancement of innovative climate and clean energy solutions.
MA, Climate and Society
MS, Clinical Exercise Physiology
University of Wisconsin, La Crosse
University of Wisconsin, Eau Claire
Forest Management +
He leverages his expertise in forest science to help clients understand the principles for high-quality carbon removal in the forestry sector. He works closely with Carbon Direct's tech team to integrate science with software.
Before joining Carbon Direct, Dr. Butsic was an Associate Professor and Cooperative Extension Specialists at UC Berkeley where he combined novel econometric methods with geospatial analysis to understand the causes and consequences of land use policy.
Dr. Butsic has developed methods to look at diverse drivers of land use change including carbon offsets, protected areas, wildfires, agricultural subsidies, war, and the regulation of illicit drugs.
University of Wisconsin
MS, Applied Economics
Humboldt Research Award
Alexander Von Humboldt Foundation
Chief Carbon Technology Strategist
Bioenergy with Carbon Capture and Storage (BECCS) +
Environmental Science & Policy +
Biomass Carbon Removal and Storage (BiCRS) +
Dr. Wilfried Maas leads Carbon Direct's engagements with the EU Carbon Dioxide Removal initiatives and certifications. He also leads the workgroup on carbon markets.
Dr. Maas brings expertise to inform investment decisions and provide strategic advisory services to clients. He brings experience from his 32-year energy career at Shell and from his Joint Industry Collaborations on CCS and Climate (IEAGHG, OGCI, ZEP, IOGP, TCM). He has developed decarbonization pathways for “Net Zero Carbon” production and products for different industrial supply chains based on CCS, electrification, and (blue or green) hydrogen and biomass.
Prior to that, Dr. Maas coordinated the technical development of the global portfolio of commercial scale CCS demonstration projects and the organizational CCS capability. He also contributed to external collaborations for the new business development of CCS as one of the decarbonization solutions for a climate-constrained future. In other roles, he led consultancy teams that developed corporate-wide GHG and energy management governance at capital projects; and he was a front-end development manager for CCS projects.
Dr. Maas is the Director of the CCS Knowledge Centre. He holds a PhD in Physical Organic Chemistry from the University of Amsterdam. He is a Chartered Project Professional (ChPP), a Chartered Engineer (CEng) and an IChemE Fellow (FIChemE).
PhD, Physical Organic Chemistry
University of Amsterdam
MSc, Public Administration (Environment)
Senior Decarbonization Scientist
Bioenergy with Carbon Capture and Storage (BECCS) +
Biomass Carbon Removal and Storage (BiCRS) +
John performs technical analysis and project diligence to assist clients in identifying high-quality carbon removal and sustainable fuel projects. He is also a key contributor to carbon storage durability and waste feedstock working groups.
John initially trained as a geographer, where he developed a technical background in geospatial analysis and remote sensing. His interests later shifted to energy and climate. His master's thesis investigated interest group politics in state-level renewable energy policy.
John's PhD work focused on the intersection of industrial ecology and climate economics. In his dissertation, he employed life cycle and techno-economic assessment methods to assess the potential for bio-based products and fuels to remove carbon from the atmosphere. As an extension of that work, he employs integrated assessment models to assess the value of temporary carbon storage. John brings an interdisciplinary background to bear across client engagements, from technical project reviews to policy expertise.
During his PhD, John collaborated with the Energy Systems team at Lawrence Livermore National Lab to quantify the technical and economic potential for low-carbon ethanol, sustainable aviation fuel, and carbon removal in the broader bioeconomy.
PhD Energy and Resources Group
MS, Energy and Resources Group
BS, Environmental Spatial Analysis
University of North Georgia
Graduate Fellow (2015 - 2020)
Udall Scholar (2014)
Environmental Science & Policy +
He also leads multiple internal efforts focused on principles and guidance to push the market towards high-quality carbon projects.
Dr. Cabiyo uses interdisciplinary approaches to investigate nature-based solutions to climate change. He has recently completed his PhD in the Energy and Resources Group at UC Berkeley, where he studied how policy and innovative technology can enable carbon-beneficial forest management. This work bridges industrial ecology, forest economics, and forest ecology.
Dr. Cabiyo's modeling work has focused on the role of innovative wood use in reducing carbon emissions, both in California and East Africa. His applied policy work focuses on improving forest carbon offset protocols. The intent of this work is to promote the more credible translation of carbon dioxide removals to a market context.
PhD, Energy and Resources Group
Western Washington University
Secretary of Energy
NSF Graduate Research Fellow
Graduate Research Fellowship Program
Huxley School of the Environment
Head of Industrial Decarbonization
Carbon Utilization +
Point Source Capture
A.J. translates scientific and engineering expertise into actionable strategies for client organizations seeking permanent carbon removal.
A.J. Simon is a mechanical engineer and energy systems expert, whose passion for efficiency and insatiable curiosity has led to a 20+ year career spanning industry, academia and the U.S. Department of Energy.
Prior to joining Carbon Direct, he managed the Energy Group at Lawrence Livermore National Lab where he led assessments of technologies as diverse as carbon capture and removal, the energy-water nexus, nuclear energy, hydrogen fuel, building energy efficiency, and soldier-portable power.
From 2003 to 2008, he helped to manage a large portfolio of university-led clean energy research at Stanford's Global Climate and Energy Project. From 2001 to 2003, he developed combustion and emissions control technologies for General Electric's diesel and gas turbine product lines.
MS, Mechanical Engineering
BS, Mechanical Engineering
Oppenheimer Science and Energy Fellow (2018)
Department of Energy
Secretary’s Honor Award (2016)
Scientific Editor for Science & Technology Review (2013)
Lawrence Livermore National Laboratory
Centennial Teaching Assistant (2000)
Alex is an environmental professional with a background in climate change, land use, environmental markets, and modeling. His experience spans science-based research, project management, and strategy.
Prior to joining Carbon Direct, Alex ran his own independent consulting group, Dolginow Consulting, where he advised clients on environmental issues. His projects have included helping to create a greenhouse gas emissions model and advising on philanthropic grantmaking to slow deforestation.
Vice President, Head of Commercialization
Specifically, Micah helps clients engage in the carbon market to secure, grow and integrate the highest quality carbon management solutions into their climate plans and businesses.
Over the course of his career, Micah has structured and negotiated >$2B in deals for supply creation and built supply deals and rollouts in over 90 countries.
Prior to joining Carbon Direct, Micah worked as Principal in Energy Private Equity with the SUN Group leading renewables, EV and alternative fuel investments. Micah also spent a decade developing Advance Market Commitments, public/private partnerships, and investment structures for vaccines and other medical products – leading programs with the Gates Foundation Strategic Investment Fund, the Asian Development Bank, and the Clinton Health Access Initiative.
Harvard Business School
Horace W. Goldsmith Fellow
John H. McArthur Fellow
Senior Marketing Manager
Elisse works with the Science, Product, and Sales teams to define and advance high-quality criteria, including climate justice, for carbon removal projects in our portfolios. Elisse also manages partner marketing and customer success stories.
Elisse brings 10+ years of experience in marketing and communications. As a once-upon-a-time English major, Elisse firmly believes in the power of a good story to change minds, perceptions, and even behaviors. Her personal mission is to build a better, more equal, and more sustainable future for all -- a future in which both people and planet thrive, together.
Prior to working at Carbon Direct, Elisse was a Marketing Manager at Google on their Brand, YouTube Social Media, and Google Cloud teams. It was in the latter position that she founded their inaugural Data for Good program to enable nonprofits and social entrepreneurs to apply big data solutions to real-world challenges. During that time, Elisse recognized the importance of driving clarity in the climate sector in order to drive action -- and so decided to pursue additional graduate study to develop her knowledge of environmental science as well as core management skills.
At the Yale School of Management and Yale School of the Environment, Elisse is a joint-degree MBA/ MEM candidate specializing in Carbon Management and Climate Justice. Her research is focused on indigenous carbon management and nature-based carbon sequestration.
Elisse is a passionate DEI advocate and is dedicated to advancing the representation of diverse perspectives. She is a Consortium Fellow, Forté Fellow, and member of Carbon Direct's Climate Justice Committee.
Yale School of Management
Yale School of the Environment
BA, English Literature & Hispanic Studies
Consortium for Graduate Study in Management
Jun 16, 2022
Dr. Bukoski's research broadly focuses on the conservation, management, and restoration of forests globally. Through his research, he has been fortunate enough to work in forests across the globe - including Thailand, Vietnam, Vanuatu, Brazil, California, and New England.
Dr. Bukoski completed his Ph.D. at the Department of Environmental Science, Policy, and Management at the University of California, Berkeley, and his M.Sc. in Forest Science at Yale University’s School of Forestry. He also holds a B.A. in Environmental Studies from the University of North Carolina at Chapel Hill. Dr. Bukoski is also currently an Associate Editor at the Journal of Sustainable Forestry.
PhD, Environmental Science, Policy, and Management
University of California, Berkeley
MSc, Forest Science
BA, Environmental Studies
Ms. Gilbert has a background in investment management and is a leader in the international climate community. Ms. Gilbert is the Chairwoman of the Investment Committees of both the David Rockefeller Fund and the Synergos Institute, and she is a Senior Advisor at Boston Consulting Group (BCG). Ms. Gilbert is the Chair of the Glasgow Financial Alliance for Net Zero Advisory Panel as well as a member of its CEO & Principals Leadership Group. Ms. Gilbert is the Chair of U.S. Policy for the United Nations-convened Net Zero Asset Owner Alliance. Previously, she served as a member of the State of California’s Climate-Related Financial Risk Advisory Group and the Social Mission Board of Seventh Generation, a wholly-owned subsidiary of Unilever. She was also previously Co-Founder and Portfolio Manager of Matarin Capital, which became one of the larger women-owned asset managers in the US. Prior to Matarin, Ms. Gilbert was a Senior Director and Senior Quantitative Analyst at Invesco. Ms. Gilbert is a permanent member of both the Council on Foreign Relations and the Economic Club of New York, where she sits on the Membership Committee. Ms. Gilbert holds an MBA from Columbia Business School and a BA in a Special Concentration in Economics & Social Studies from Harvard University.
Columbia Business School
Young Global Leader
World Economic Forum
TopVoice in Finance
Entrepreneur of the Year
National Association of Securities Professionals
“One to Watch”
Council on Foreign Relations
Economic Club of New York
Chief Science Officer
Forest Management +
Specifically, Dr. Potts helps clients assess high quality carbon removal from managed landscapes and works to ensure climate actions are just and equitable. He also works closely with Carbon Direct’s technology team to integrate science, software and product.
Dr. Potts draws on his interdisciplinary background with formal training in mathematics, ecology, and economics to inform his work in nature and community based climate solutions.
Dr. Potts has over two decades of experience in resource management issues in low- and middle-income countries. Though currently on leave from UC Berkeley, this expertise supports his work as the S.J. Hall Professor in Forest Economics at the Department of Environmental Science, Policy, & Management and as the Associate Director for Sustainable Development, Blum Center for Developing Economies, where he leads an interdisciplinary lab that focuses on the co-production by human and natural systems of ecosystem services and natural pathways for carbon sequestration.
Dr. Potts recently served as a coordinating lead author on the Intergovernmental Platform on Biodiversity and Ecosystem Services Land Degradation and Restoration Assessment.
Ph.D. Applied Mathematics 2001
A.M. Applied Mathematics 1999
B.S. Mathematics 1996
NRT-AI: Digital Transformation of Development (DToD), $3,000,000 (2021-2026)
US National Science Foundation
INCLUDES Alliance: Broadening Career Pathways in Food, Energy, and Water Systems with and within Native American Communities (Native FEWS Alliance), $7,071,915 (2021-2026)
Coordinating Lead Author, Intergovernmental Science-Policy Platform on Biodiversity and Ecosystem Services, Land Degradation and Restoration Assessment (2015-2018)
Chief Product Officer
Danan focuses on building diverse teams that have a strong combination of technical and commercial awareness. He values direct communication, build-first mentalities, and making progress each day.
Danan has over 10 years of software experience leading product, commercial, and operations functions. Prior to launching Carbon Direct’s software efforts, he led Booking.com’s search and content platforms, sold Tune.com after building it into a 400-person global martech leader, and rowed with the U.S. National Team.
Danan is also a licensed attorney, and uses his legal education to help navigate the global climate policy landscape. As a lifelong skier, hiker, and traveler, Danan sees the effects of climate change daily. He is incredibly passionate about leveraging software to solve physical problems, and sees no better opportunity to do that than in climate tech.
B.A. Philosophy & Political Science
University of Washington School of Law
His main areas of expertise are in modeling greenhouse gas / carbon mitigation, ecosystem service trade-offs, biological carbon sequestration, global food systems modeling, and greenhouse gas removal technologies.
Dr. Smith is Professor of Soils & Global Change at the University of Aberdeen and Science Director of Scotland’s Centre of Expertise on Climate Change. After obtaining a PhD in 1991, Dr. Smith worked as a Higher- then Senior-Scientific Officer at the MAFF Central Science Laboratory until 1994. He then worked as a Band 6 and Band 5 Senior Research Scientist at Rothamsted Research before joining the University of Aberdeen as a Senior Lecturer in 2001.
Dr. Smith became a Reader in 2003, and Professor of Soils & Global Change in 2005. His main areas of expertise are in modeling greenhouse gas / carbon mitigation, bioenergy, biological carbon sequestration, global food systems modeling and greenhouse gas removal technologies.
Dr. Smith is co-leader with Prof Jo Smith of the Environmental Modelling Group (2 Academic staff, 2 Senior Research Fellows, 15 Post-docs, 12 PhDs). He is also Science Director of Scotland's Climate Change Centre of Expertise, and was Director of Food Systems of the Scottish Food Security Alliance-Crops, and Theme Leader of the University-wide theme, Environment and Food Security, until 2015. He is editor for Global Change Biology and Global Change Biology Bioenergy.
The Royal Society of Biology
Wolfson Research Merit Award
The Royal Society
Institute of Soil Scientists
Royal Society of Edinburgh
Chief Innovation Officer
Direct Air Capture (DAC) +
Carbon Mineralization +
He also supports Carbon Direct’s work in remote sensing, life-cycle analysis, and carbon removal policy analysis.
Dr. Colin McCormick previously served as the Senior Advisor for R&D at the US Department of Energy where he helped oversee the full applied energy research portfolio, and as a Professional Staff Member for the House Science & Technology Committee. Prior to this he conducted research in applied quantum optics and atomic physics at UC Berkeley and NIST. He is an Adjunct Professor in the Science, Technology and International Affairs program, Walsh School of Foreign Service at Georgetown University.
BA, English and Physics
Secretary of Energy Achievement Award
Getting to Neutral report (2021)
She worked for several years in the environmental nonprofit sector, both domestically and internationally, in a variety of capacities, including project management and external partnership development. During this time, she visited 40 US states and 26 countries.
She recently completed a Master of Public Administration with a concentration in Environmental Science and Policy from Columbia University’s School of International and Public Affairs. While completing her graduate degree, she worked as a Student Research Officer for the Carbon Management Research Initiative at Columbia’s Center on Global Energy Policy. For her capstone with the Natural Resources Defense Council, she managed a team of graduate consultants in their endeavor to develop policy recommendations for managing HFC emissions.
Master of Public Administration
Columbia University’s School of International and Public Affairs
CEO + Founder
Jon has over 15 years of experience in energy investing and project finance. Prior to launching Carbon Direct, he was the Founder and Chief Investment Officer of BBL Commodities, a commodity hedge fund. Jon started his career at J. Aron, the commodities division of Goldman Sachs where he managed a large proprietary trading book across global macro markets with an emphasis on commodities. Jon was then a partner at Glencore, managing the firm’s US derivative business prior to its IPO.
Jon's focus on climate change and negative emissions extends to his work at Columbia University where he sits on the board of the Center on Global Energy Policy. He has been a lecturer on energy issues at the university and helps steer the Carbon Dioxide Management program. He is also an advisor to Lawrence Livermore National Lab on negative emissions.
Center on Global Energy Policy at Columbia University
Direct Air Capture (DAC) +
He works directly with clients, the Science team, and the leadership of Carbon Direct to solve major technical challenges around carbon management and CO2 removal.
Dr. Friedmann recently served as Principal Deputy Assistant Secretary for the Office of Fossil Energy at the Department of Energy where he was responsible for DOE’s R&D program in advanced fossil energy systems, carbon capture, and storage (CCS), CO2 utilization, and clean coal deployment. More recently, he was a Senior Research Scholar at the Center on Global Energy Policy at Columbia. He has held positions at Lawrence Livermore National Laboratory, including Chief Energy Technologist.
Dr. Friedmann is one of the most widely known and authoritative experts in the U.S. on carbon removal (CO2 drawdown from the air and oceans), CO2 conversion and use (carbon-to-value), hydrogen, industrial decarbonization, and carbon capture and sequestration.
Ph.D. in Geology
University of Southern California
Massachusetts Institute of Technology (MIT)
Greenman award (Lifetime achievement in CCS)
International Energy Agency: IEA
Nov 11, 2021
Director of Landscape Decarbonization
Soil Carbon +
Forest Management +
She has a track record of building analytical approaches to understanding complex systems that drive equitable and climate-smart solutions to challenges facing humans and the environment.
Combining passion with a deep technical knowledge of the patterns and processes underlying ecological dynamics, Dr. Federman contributed to Federal R&D Policy for landscape resiliency, agricultural innovation, and the circular carbon economy as a AAAS Science & Technology Policy Fellow with the USDA’s Office of the Chief Scientist. Subsequently, in private industry she led, developed, and implemented data-driven continuous improvement frameworks for sustainability strategy to enable responsible vertical scaling for Plenty, an indoor agricultural technology startup.
As a consultant, Dr. Federman developed educational materials for massive open online courses on plant biology for the Oak Spring Garden Foundation. She has additionally consulted for the Natural Resources Defense Council in Beijing on Sino-African illicit wildlife trafficking and Earth Justice on chemical pesticide use in New York State. Dr. Federman holds a Ph.D. from Yale University’s Department of Ecology and Evolutionary Biology, a M.S. in forest science from the Yale School of the Environment, and a B.A. in Biology from Barnard College. Her graduate studies were supported by the National Science Foundation’s Graduate Student Research Fellowship Program. She has managed multilateral teams and collaborations in Peru, Madagascar, and Trinidad and Tobago.
Yale University’s Department of Ecology and Evolutionary Biology
M.S. in Forest Science
B.A. in Biology