Elisse Roche

Head of Brand Marketing & PR

Elisse leads brand marketing and PR at Carbon Direct.

Elisse works in partnership with the Science, Product, Design, and Sales teams to build the Carbon Direct brand story. Elisse also manages the PR function at Carbon Direct.

Background & Bio

Elisse brings 10+ years of experience in marketing and communications. As a once-upon-a-time English major, Elisse firmly believes in the power of a good story to change minds, perceptions, and even behaviors. Her personal mission is to build a better, more equal, and more sustainable future for all -- a future in which both people and planet thrive, together.

Prior to working at Carbon Direct, Elisse was a Marketing Manager at Google on their Brand, YouTube Social Media, and Google Cloud teams. It was in the latter position that she founded their inaugural Data for Good program to enable nonprofits and social entrepreneurs to apply big data solutions to real-world challenges. During that time, Elisse recognized the importance of driving clarity in the climate sector in order to drive action -- and so decided to pursue additional graduate study to develop her knowledge of environmental science as well as core management skills.

At the Yale School of Management and Yale School of the Environment, Elisse is a joint-degree MBA/ MEM candidate specializing in Climate Justice and Carbon Management. Her research is focused on indigenous carbon management and nature-based carbon sequestration.

Elisse is a passionate DEI advocate and is dedicated to advancing the representation of diverse perspectives. She is a Consortium Fellow, Forté Fellow, and member of Carbon Direct's Climate Justice Committee.

Education

MBA '23

Yale School of Management

MEM '23

Yale School of the Environment

BA, English Literature & Hispanic Studies

Columbia University

Awards

Consortium Fellow

Consortium for Graduate Study in Management

Forté Fellow

Forté Foundation

Publications and Features